SOFTWARE AS A SERVICE
NEWS

Getting Bang For Your Marketing Buck!

“Doing more with less” is a common phrase being banded around boardrooms - and one of the first areas to come under scrutiny is Marketing Budgets. An independent survey of 50 B2B IT Sales & Marketing Managers showed Marketing ROI being rank as "critical" to surviving the current economic climate. When asked how many Sales Leads are not followed up by direct sales staff or business partners – most admitted having no idea, but thought it could be as high as 78% - meaning more than three-quarters of the money spent on lead-generation was wasted and the potential sales revenue lost. For further information contact info@mkis.co.uk

Gary Boyce Joins MKIS as Non-Executive Chairman

Gary Boyce is welcomed as non-executive Chairman, working with the MKIS board. Having spent the last 9 years working with UK and US based CRM and Service Solutions, Gary has had extensive involvement in the growing industry of On-Demand technology, and brings with him twenty-two years experience in European I.T. organisations, and fourteen years operating at board level.

BID Selects TMToolKit™ to support Major Client in Channel Marketing

Leading UK Demand-Creation specialist, Business Intelligence Direct (BID) selects TMToolKit™ to help them support a Leading Global IT organisation in their UK Channel Sales & Marketing Programmes.

The Launch of TMToolKit™ for Outbound B2B Telemarketing Agencies.

MKIS launches the first purpose-built On-Demand software system for B2B Outbound Telemarketing. The TMToolkit is the first system to fully integrate Marketing Agencies with their Clients Sales Pipelines for maximum marketing ROI.

MKIS LOGIC™ supports Wax Digital in growing sales.

Wax Digital, a leading European On-Demand Purchasing and Spend-Management specialist, whose customers include Xerox, Corus, PC World and Network Rail, select MKIS LOGIC™ to help support their growing sales operations.

MKIS LOGIC™ beats Gold-Vision™ for Delivering Marketing Services.

MKIS LOGIC™ was selected for its ease-of-use and pre-built functionality over Gold-Vision™ by Demand Generation specialist, Marketing Addiction.

MKIS LOGIC™ replaces leading brand CRM

Mercia Sales & Marketing selects MKIS LOGIC™ to replace GoldMine® - Dean Marshall, Administration Director: "MKIS LOGIC™ is the perfect system for B2B Marketing and Sales operations... it addresses as standard all the limitations we found and does not require the same amount of internal support or external third parties - it only requires minimal customisation which we can easily do ourselves."

30th January 2007

Oi! Want Results? Try MKIS LOGIC™

Leading New Media company, Oi!, whose clients include Pfizer, Land Rover, Cadbury and Bayer, select MKIS LOGIC over ACT! and GoldMine®. Managing Director of Oi!, David Ashley,"MKIS LOGIC is one of the best decisions we have made.”

22nd December 2006

MKIS LOGIC™ Gets Put Through its Paces by Repeat Solutions

e-Business Consulting specialists, Repeat Solutions Ltd, have selected MKIS LOGIC™ as part of growing their Midlands-based technology practice. Managing Director, Adrian Cryer, who has extensive knowledge of the B2B technology sector and worked with the renowned University of Warwick's National B2B Centre, comments: "Brand-awareness aside, the price, usability and functionality still beat anything I’ve seen on the market to date.”

4th December 2006

Use Your Mobile or PDA for Even Quicker & Easier Pipeline Management

MKIS LOGIC™ extends its Sales Pipeline functionality to include special screens and features designed for mobile phones and hand-held PDA web-browsers. Fully integrated within the new version 4.9 of MKIS LOGIC™, MKIS Mobile™ can be used with any mobile device that has an internet browser - so making it even quicker and simpler to receive leads, and update and report sales pipelines.

1st November 2006

Neteffekt uses MKIS LOGIC™ to Structure Sales Growth

Specialist technology company, Neteffekt Ltd, who provide e-Marketing, e-Commerce and e-Service solutions to UK SMEs, have selected MKIS LOGIC™ as part of their strategic plans to manage the growth of their sales and marketing operations.

15th August 2006

Birmingham Post - MKIS

UK businesses are losing millions of pounds because they have no way of tracking their marketing spend and sales leads. Click here for Birmingham Post website

1st July 2006

Sharp Information Systems Races Ahead with MKIS LOGIC™

UK Technology Company, Sharp Information Systems Ltd, a specialist in web-based analytical software for the Gaming Industry, has selected MKIS LOGIC™ to aid their management and delivery of sales and marketing as they expand into new countries.

3rd April 2006

Network Ltd Cures Growing Pains With MKIS LOGIC™

Network Ltd, a specialist UK software company who provide leading edge internet knowledge management systems, has selected MKIS LOGIC™ to help them keep pace with their rapidly expanding business.

30th March 2006

Intelligent Paving Systems uses MKIS LOGIC™ for real-time collaboration with International Partners

UK based Intelligent Paving Systems Ltd, a specialist environmental research company that provides international manufacturers with expertise in keeping pace with new legislation, has selected MKIS LOGIC™ to collaborate with their worldwide business partners.

1st February 2006

Collaborating with Partners using MKIS LOGIC™

Midlands-based Cachinnare Ltd, a specialist provider of Business Technology Consultancy to mid-market manufacturers, has selected MKIS LOGIC™ to collaborate with business partners across the UK.

8th August 2005

Keeping Control of Sales & Marketing Data Intelligence

UK based Marketing Information Systems Limited (MKIS), a specialist provider of marketing and technology services to Business-to-Business organisations, today announced the new data intelligence and security enhancements to their web-based Sales and Marketing application MKIS LOGIC™ (v4.6).

Sales Force Automation... effective, but still simple!

Not only do you get real-time pipeline dashboards, but they are up-to-date because "sales people find it easy-to-use" - is that what your Sales people say about your system or spreadsheets?

With tools and screens designed by B2B Field Sales, Insides Sales and Sales Management, MKIS LOGIC™ is rated by Sales professionals and Users as the "easiest system for opportunity and pipeline management".

With minimal training, Sales people can:

  • Quickly view and manage new and existing sales leads
  • Do one-click updates of individual and/or team pipelines
  • Consolidate, Forecast and Report
  • Run one-click Spreadsheet Exports or Print
  • Feedback on lead quality to marketing
  • Attach files and documents
  • Review historical details
...and all this with NO synchronisation!


Sales Features Overview

  • Simple, fast, secure access to tailored information (including mobiles/PDAs).
  • Individual Sales, Team Selling and Account Management.
  • Supports Solution Selling®, Power-Base Selling, Target Account Selling.
  • Secure partitioning of all information and attachments.
  • One-click processes automatically updating fields and notes.
  • Easy Telephone Prospecting tools.
  • Automatic notification of new leads via the system, email or SMS.
  • Instant Pipeline view and consolidation.
  • Pre-built one-click reports.
  • Automatic feedback on lead quality to marketing.

►► Lead Management:
With full tracking, assignment, reassignment, auto-notification and reporting features, the most can be made of every lead - right from the marketing programmes or channels they came from – through qualification and hand-over processes - and into through to sales pipelines.

►► Opportunity Management:
Quick and simple screens with lots of one-click features and special Quick-Update function. Individuals or teams (internal or external 3rd parties) can be securely assigned on the fly – ensuring full collaboration across all activities, notes and attachments – maximising the chances of a successful sale.

►► Contact and Account Management:
All-in-one Tab for easy searching and a 360 degree view of active, historic and potential Sales accounts. Screens design to show all key and additional information, with one-click buttons for Org-Charts, Attachments, Activities, Lead & Sales status.

►► Activity, Schedule & Diary Management:
Using a unique design to keep things simple, sales teams can record and update information, set and complete activities with minimum key strokes – and have quick visibility and auto reminders of key tasks – including lots of auto-notes that save sales people having to type anything at all.

►► Approvals, Lead Qualification, Qualify-Out Processes:
To maximise and efficiently manage leads and opportunities, specially design screens, pop-ups and features can be set-up and triggered - so sales processes can be agreed and automatically followed as part of standard practices – maintaining a closed-loop process that benefits Sales, Marketing and Management in progressing sales and maximising ROI.

►► Territory Management:
There are a full-range of different ways to accurately and securely define, report and manage sales territories to fit your direct, indirect, national and international sales environments – with pre-defined and customisable data and record partitioning.

►► Partner Management:
For complete secure collaboration on activities and consolidation of reporting across direct and indirect sales - MKIS LOGIC™ is uniquely designed ready-to-use as a full PRM system. Switched-on as part of standard admin set-up, there are no additional modules or special requirements – just ONE system to maximise channel ROI. For more information – go to the Partner Management section at the top-left of the screen.


MKIS LOGIC™ also comes Ready-to-Use for:

► Marketing Automation
► Partner Management
► Telemarketing Management


For further information, contact the UK Sales Office:
tel: +44 (0)870 44 272 96
email: info@mkis.co.uk